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Success or failure? View 10 financial data about the new era of Real Madrid

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realGalactics under Florentino Perez made huge investments in transfers and wages, not only attracted the attention of football fans, but also that of economists who have analyzed the sustainability of the project in financial terms.
1. In the summer of 2009, Real Madrid has spent 257 million on transfers and has sold only 87 million, hence a deficit of 170 million euros.

2. Total costs (salary transfer + 6 years + taxes) the purchase of Cristiano Ronaldo and Kaka are 179 million respectively 112 million euros, total 291 million, without taking into account and the amounts of other transfers .

3. Real Madrid has loaned 220 million euros, guaranteed by contract for TV rights, worth 157 million euros a year (contract valid for 7 years).

4. Real Madrid has renewed the sponsorship agreement with bwin, the new contract 4 years bringing them 25 million per season, meaning a total of 100 million.

5. Between 2003 and 2007, supported by around David Beckham’s marketing, merchandising revenues increased by 137% and is expected in that period the total amount of such income was 400 million.

6. It is estimated that the new stars transferred from Real Madrid will bring extra revenue of 120 million euros per season. Florentino Perez says that the amounts paid on David Beckham, Luis Figo, Ronaldo and Zinedine Zidane were written off.

7. According to the accounting club, Real Madrid was the end of the season 2007/2008 the total debt of 563 million, and now it is estimated that they have reached 733 million!

8. Madrid’s total income in 2007/2008 was 365 million and in 2008/2009 it is estimated that were close to 400 million.

9. According to Brand Finance, Real Madrid brand is valued at 340 million, second in value by Manchester United.

10. As Germans from Sport + Markt, Real Madrid has 46 million supporters in Europe, number 2 after Barcelona, with 50 million, but the global perspective is very good, for he expects that number to rise in Asia very much along with bringing of the Galactis.

What do you think? Is this the way to success or to bankruptcy?

Written by allsporthighlights

October 5, 2009 at 4:19 pm

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